Tesco Direct Catalogue Shopping

The tesco direct catalogue has been around for a few years now, and is a direct attempt from the mighty tesco to challenege the established non food market. This means going after the likes of argos and littlewoods. The tesco catalogue is not quite as big as some of the others just yet, but it will not be long before they catch up. They have the resouces to put the fear of god into anyone and anything when they put their minds to something. Tesco buy in bulk, and lots of it, so they have a very powerful set up that enables then to compete on price with the rest. They have obviously seen a market for the non food items and have done something about it.

The tesco catalogue can be delivered to your home, which is what they have already started doing, you can pick one up when you go shopping at one of their stores, or you can go online and browse through it there. The main tesco.com website is where you can do your food shopping over the internet, and use the direct catalogue, or you can go to direct.tesco.com and find the catalogue there as well. The point here is that you will have no problems finding it.

When you to the site you will find it is set up like most other catalogue websites, with the departments available as small tabs at the top of the page. Underneath is the latest offers and deals, placed in big graphics to catch the eye. On the right hand side are even more special offers, and the category pages. It is is simple and effective at the same time, if a little bit dull in colour.

At the moment they seem to have a voucher deal going on that is very similar to what argos do with their voucher schemes a few times a year. Delivery of items is also comparable to what argos charge, in fact tesco make a point that their delivery costs are in fact lower than argos, so they have already started challenging them directly and are not afraid to higlight it.

Within each department you are greeted with the lowest priced item on sale, so if you go to the computing and phones section you get the best deal right in front of you, with a clear and accurate picture of the products. In fact you will find many pictures of all the products, more than with the argos site. It is a very visually orientated website, and this is what people like to see, it helps them form a decision early on in the buying cycle. Everything is easy to find and well laid out for you.

The real bonus are the prices though, which are very cheap, and you can bet they will be watching the other catalogue retailers to see what their prices are, and tailoring their prices to suit, much like they do with the food shopping operation. Tesco also have the ready made reputation and this makes a big difference when it comes to selling things. People will buy from tesco direct just because they already shop with tesco. They know what they are about, and like the customer services and prices, so they will be inclined to buy electronics, appliances and all the rest of the stuff in the catalogue. Tesco also has a huge customer base already, as they are by far the most popular food store in the UK at the moment.

If we look at the phones section, then there is a massive choice of mobile phones to choose from, and this is handy for tesco because they operate their own mobile phone network. They have their fingers in many pies, so you wil get a good deal if you buy a phone on the tesco mobile network. They can do almost everything for you in one place, and this makes it more convenient for customers.

You will also see some low priced televisions on sale, with all the top name brands. The prices are very diverse, and you have a good selection of cheap and functional, to very high spec and expensive. This is true for all the departments in the catalogue. Other departments include a garden section which has all the gardening equipment you could ever wish for, the home electrical department has all the kitchen appliances like fridges, cookers, freezers and washing machines. You have a gifts and toys department with loads of products in these ranges to choose from.

The tesco direct online catalogue is value for money, and one of the best around even now. In the future it will probably be the biggest and best because tesco always wants to be number one in whatever it does. It has the ability to take over any market it ventures into, and the resources to make this happen in a very short space of time. They have the consumer confidence and the reputation in their brand name, and the buying power to get products and services cheaper then the rest. The onine catalogue is clean and simple, and very user friendly. You can find what you want in a matter of minutes, and the delivery is one of the cheapest, with a wide variety if options at your disposal. Watch out for huge growth in the coming year as they increase the ranges. Tesco direct is here to stay.