Simply Be Catalogue

The Simply Be online catalogue is part of the JD Williams group, and as such it focuses on womens clothing and fashion items. The set up of the web site is very similar to JD Williams, with the same layout, same search functions, and similar stock levels. The shopping categories are also the same, with footwear, accessories, fashion, electricals, home and leisure, sports and swimwear, and gifts. The colours used are softer than other catalogues, and this presents a more welcoming atmosphere. The home page is really the womens department and it features the latest deals, such as 20% selected items, and Simply Be have fashion tips from top designers, and a very good range of collections and bespoke clothes. They also cater for plus size clothes, and they dominate this part of the market.

By knowing their customer base, simply be are not going up against the bigger name businesses who focus on cheap items. This follows the business plan of the JD Williams group who operate in small niches within the retail market, and do very well out of it. You can request a catalogue from the site, and this will be delivered to your home for free. Once you have it you can shop using the product codes using the product search box, or by telephoning your order direct to simply be. In the clothing department you have tops, dresses, trousers, skirts, accessories, and jeans, which has its own separate section because there are so many.

Simply be seem to have many special offers using different discount codes on the site, so it is worth visiting it often, or sign up for email alerts and marketing advances. This service is free also. There are also incentives available if you are a regular shopper at the online catalogue. The more shopping you do the more incentives you can claim. Simply Be have a few fashion ranges and trends to choose from such as Warrior, Rococo, Surrealist and Chanel Chic. This is on top of the many collections they have, so there is a good choice of items to browse through. Footwear is also big in the catalogue, with all sorts of shoes, boots, sandals and high heels. Simply Be cater for wide fittings as well.

The home and leisure department has many things in it such as dining room furniture, bedroom, bathroom, kitchen and hall. You will find many accessories as well including clocks, mirrors, contemporary lamps and rugs. The room feature shows you a collection of their furniture all set out as you would have in your dining or living room, and you can click on each piece of furniture to enlarge it and get a better look. It is a novel interactive feature, and the only other catalogue that has this is the Next directory.

The electrical section has all the appliances, gaming consoles, ipods, mp3 players, televisions, cameras, home entertainment systems and so on. The choice is pretty good, but not as big as the likes of argos and tesco, littlewoods or additions direct. Nevertheless, you still have a broad range of technology and prices, so you will find the right piece of equipment if you search for long enough.

Delivery is £2.99 for most items with a short lead time. Larger goods may take a bit longer to arrive, and may be more. You can track your order online and find out the expected delivery dates. Credit can be taken out, for more flexible payments options, and you can pay off any or all of your balance at any time you want. It is the same as the JD Williams catalogue as they are owned by them.

The Simply Be online catalogue has a large following of mainly female shoppers who enjoy the collections and fashion focused products. Great incentives help to reward loyal customers, and they have a nice little niche in the market and continue to expand and progress.